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THE AI VISIBILITY INDEX

Best Car Dealerships in Salt Lake City Metro

Comparing 100 car dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

The highest-scoring car dealerships in Salt Lake City Metro for AI visibility are Orem Toyota (65), Volkswagen SouthTowne (65) and IDrive Utah Trucks (63). The median score is 50 across 100 car dealerships measured on 2026-03-04. Each score combines discoverability, content quality, technical health and information currency, measured by an automated crawl of each business's public website.

Highest Score
65
Median Score
50
Average Score
52
Lowest Score
48
Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency
#1 Orem Toyota 65 73 85 90 80
#2 Volkswagen SouthTowne 65 73 85 90 80
#3 IDrive Utah Trucks 63 73 85 90 65
#4 Labrum Chevrolet 63 73 85 90 65
#5 Tooele Chevrolet 63 73 85 90 65
#6 Tooele Chrysler Dodge Jeep Ram 63 73 85 90 65
#7 Tooele Ford 63 73 85 90 65
#8 Utah Motor Company 63 73 85 90 65
#9 High Country Motor Company 62 73 85 90 60
#10 Young Buick GMC 62 80 70 90 70
#11 Young Chrysler Dodge Jeep Ram Riverdale 62 80 70 90 70
#12 Mercedes-Benz of Farmington 61 73 85 90 50
#13 Tim Dahle Nissan Southtowne 61 73 85 90 50
#14 Patriot Motors 59 65 90 90 40
#15 Tooele Motor Company 59 73 70 90 65
#16 BMW Motorcycles of Salt Lake City 58 75 100 90 0
#17 Bountiful Mazda 58 75 100 90 0
#18 Genesis of Lindon 58 75 100 90 0
#19 Honda Murray 58 80 55 90 70
#20 Mark Miller Subaru Midtown 58 75 100 90 0
#21 Mark Miller Subaru South Towne 58 75 100 90 0
#22 Mutton Hollow Chevys 58 80 55 90 70
#23 Net Sales Auto 58 65 90 90 35
#24 Stockton 12 Honda 58 75 100 90 0
#25 Tim Dahle Mazda Murray 58 75 100 90 0
#26 Tim Dahle Mazda Southtowne 58 75 100 90 0
#27 Tim Dahle Nissan MURRAY 58 75 100 90 0
#28 Tooele Chevrolet 58 58 75 90 65
#29 Wasatch Front Kia 58 75 100 90 0
#30 Riverton Chevrolet 53 60 92 90 0
#31 Drive In Motors 52 80 35 90 65
#32 Hedberg Solomon 52 80 35 90 65
#33 Kapp Auto Sales 52 80 35 90 65
#34 Lucky's Auto Credit: Sandy 52 65 85 90 0
#35 Rand's Auto Sales 52 80 35 90 65
#36 Warner Van Center for VanCARE 52 65 85 90 0
#37 Auto Gallery 51 80 35 90 60
#38 Chevrolet Murray 51 80 27 90 70
#39 Genesis of Ogden 51 80 20 90 80
#40 Kapp Auto Sales Clinton 51 80 35 90 60
#41 Karl Malone Toyota - Toyota Dealership 51 80 20 90 80
#42 Larry H. Miller Toyota Murray 51 80 20 90 80
#43 Mark Miller Toyota 51 80 20 90 80
#44 Orem Mazda 51 60 85 90 0
#45 Southtowne Auto Mall 51 80 20 90 80
#46 Tony Divino Toyota 51 80 20 90 80
#47 Utah Used Car Sales 51 80 35 90 55
#48 Young Hyundai 51 80 20 90 80
#49 Young Volkswagen 51 80 20 90 80
#50 Ken Garff Buick GMC of Riverdale 50 60 92 75 0
#51 Ken Garff West Valley Chrysler Jeep Dodge Ram FIAT 50 60 92 75 0
#52 Chrysler Jeep Dodge Ram Sandy 49 80 20 90 70
#53 Doug Smith Chrysler Dodge Jeep Ram 49 80 20 90 70
#54 Ford Draper Commercial Center 49 80 20 90 70
#55 Honda World 49 75 65 90 0
#56 Karl Malone Chrysler Dodge Jeep Ram 49 80 20 90 70
#57 Karl Malone Ford Park City 49 80 20 90 70
#58 Larry H. Miller Ford Lincoln Draper 49 80 20 90 70
#59 Mark Miller Auto Group 49 80 20 90 70
#60 Salt Lake Mitsubishi 49 80 20 90 70
#61 Salt Lake Valley Auto Group 49 80 20 90 70
#62 Salt Lake Valley Buick GMC 49 80 20 90 70
#63 Sky Chevrolet of Provo 49 80 20 90 70
#64 Sky Chrysler Dodge Jeep Ram of Provo 49 80 20 90 70
#65 Sky Ford of Provo 49 80 20 90 70
#66 Super Ford Salt Lake City 49 80 20 90 70
#67 Werners European Auto 49 75 65 90 0
#68 Young Chevrolet 49 80 20 90 70
#69 Young Chrysler Dodge Jeep Ram Layton 49 80 20 90 70
#70 Young Chrysler Jeep Dodge Ram 49 80 20 90 70
#71 Young Ford Morgan 49 80 20 90 70
#72 Young Ford of Ogden 49 80 20 90 70
#73 Young Kia 49 80 20 90 70
#74 Young Subaru 49 80 20 90 70
#75 Young Used Center 49 80 20 90 70
#76 Auto's 48 60 75 90 0
#77 Autolocity Motors 48 80 20 90 65
#78 BMW of Murray 48 80 20 90 65
#79 BMW of Pleasant Grove 48 80 20 90 65
#80 Doug Smith Chevrolet 48 80 20 90 65
#81 Doug Smith Chrysler Dodge Jeep Ram 48 80 20 90 65
#82 Doug Smith Kia 48 80 20 90 65
#83 Ed Kenley Ford 48 80 20 90 65
#84 Jaguar Downtown Salt Lake 48 60 85 75 0
#85 Jerry Seiner Cadillac 48 60 85 75 0
#86 Jerry Seiner Chevrolet 48 60 85 75 0
#87 Jerry Seiner Dealerships 48 60 85 75 0
#88 Jerry Seiner GMC North Salt Lake 48 60 85 75 0
#89 Jerry Seiner GMC South Jordan 48 60 85 75 0
#90 Jerry Seiner Kia South Jordan 48 60 85 75 0
#91 Jerry Seiner Salt Lake Kia 48 60 85 75 0
#92 John Watson Chevrolet 48 60 85 75 0
#93 Karl Malone Chevrolet 48 80 20 90 65
#94 Ken Garff Chevrolet 48 60 85 75 0
#95 Ken Garff Honda Downtown 48 60 85 75 0
#96 Ken Garff Honda of Orem 48 60 85 75 0
#97 Ken Garff Honda Riverdale 48 60 85 75 0
#98 Ken Garff Hyundai Downtown 48 60 85 75 0
#99 Ken Garff Hyundai Southtowne 48 60 85 75 0
#100 Ken Garff Nissan of Orem 48 60 85 75 0

Rankings merged into this page

BMW/MINI Salt Lake City Metro AI Visibility Index
CDJR Salt Lake City Metro AI Visibility Index
Ford/Lincoln Salt Lake City Metro AI Visibility Index
GM Salt Lake City Metro AI Visibility Index
Honda/Acura Salt Lake City Metro AI Visibility Index
Hyundai Salt Lake City Metro AI Visibility Index
Jaguar/Land Rover Salt Lake City Metro AI Visibility Index
Kia Salt Lake City Metro AI Visibility Index
Lexus Salt Lake City Metro AI Visibility Index
Mazda Salt Lake City Metro AI Visibility Index
Mercedes-Benz Salt Lake City Metro AI Visibility Index
Nissan Salt Lake City Metro AI Visibility Index
Subaru Salt Lake City Metro AI Visibility Index
Toyota Salt Lake City Metro AI Visibility Index
Volkswagen Salt Lake City Metro AI Visibility Index

Methodology

AI visibility scores measure how well a business website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your business offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?

A business measured in more than one ranking appears once here, carrying its highest measured score. Businesses with no measurement for a dimension show a dash rather than a zero.

Not listed, or think a score is wrong? Contact us to claim your listing or request a free audit.