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THE AI VISIBILITY INDEX

Toyota Indianapolis Metro AI Visibility Index

Comparing 23 Toyota dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
64
Median Score
49
Average Score
47
Lowest Score
16

How to Read This Index

Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 Ed Martin Chevrolet-Cadillac 64 73 85 90 70 0
#2 Toyota of Muncie 64 73 85 90 70 0
#3 Ed Martin Toyota 64 73 85 90 70 0
#4 Andy Mohr Toyota 64 73 85 90 70 0
#5 Hubler Toyota 64 73 85 90 70 0
#6 Ed Martin Buick GMC of Anderson 63 73 85 90 65 0
#7 Royal South Toyota 58 75 100 90 0 0
#8 Auto Discount Mall 52 80 35 90 65 0
#9 J & M 51 80 35 90 60 0
#10 Tom Wood Toyota 50 80 27 90 65 0
#11 Toyota Material Handling 50 80 35 90 50 0
#12 Bill Estes Toyota 49 80 20 90 70 0
#13 O'Brien Toyota 48 60 85 75 0 0
#14 Carver Toyota of Columbus 48 60 85 75 0 0
#15 Ray Skillman Westside Auto Mall 48 60 85 75 0 0
#16 Napleton Italian Imports 48 80 20 90 65 0
#17 Kokomo Toyota 48 80 20 90 65 0
#18 Kokomo Auto World 48 80 20 90 65 0
#19 Tom Wood Honda 48 80 20 90 65 0
#20 Indywholesaledirect 21 57 0 50 0 0
#21 Castor Pruitt Car Store 20 60 0 40 0 0
#22 Anderson Auto Plaza 17 45 0 40 0 0
#23 Hubler Toyota 16 30 0 50 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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