THE AI VISIBILITY INDEX

Subaru Indianapolis Metro AI Visibility Index

Comparing 13 Subaru dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
60
Median Score
34
Average Score
35
Lowest Score
16

How to Read This Index

Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 Omega Autosports of Fishers 60 70 85 90 45 0
#2 Unlimited Motors 60 70 85 90 50 0
#3 5 Star Imports 60 70 85 90 45 0
#4 RightWay Auto Sales 50 75 70 90 0 0
#5 Lockhart Cadillac 48 80 20 90 65 0
#6 Royal East Subaru 48 80 20 90 65 0
#7 Tom Wood Subaru 34 65 7 50 65 0
#8 Speedway Cars 18 53 0 40 0 0
#9 Speedway Subaru 18 53 0 40 0 0
#10 Speedway Volkswagen 18 53 0 40 0 0
#11 Dreyer & Reinbold Subaru 17 45 0 40 0 0
#12 Royal Subaru 17 45 0 40 0 0
#13 Ron Greenwell Auto 16 30 0 50 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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