THE AI VISIBILITY INDEX

Subaru Boston Metro AI Visibility Index

Comparing 27 Subaru dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
58
Median Score
49
Average Score
45
Lowest Score
17

How to Read This Index

Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 Imperial Subaru 58 80 55 90 70 0
#2 Clay Subaru 49 80 20 90 70 0
#3 Stateline Subaru 49 80 20 90 70 0
#4 Granite Subaru 49 80 20 90 70 0
#5 Patrick Subaru 49 80 20 90 70 0
#6 Cityside Subaru 49 80 20 90 70 0
#7 MetroWest Subaru 49 80 20 90 70 0
#8 McGovern Subaru of Acton 49 80 20 90 70 0
#9 Signal Motorsports 49 68 70 90 0 0
#10 Anchor Auto Group 49 80 20 90 70 0
#11 Mastria Subaru 49 80 20 90 70 0
#12 Subaru of Wakefield 49 80 20 90 70 0
#13 Anchor Subaru 49 80 20 90 70 0
#14 Amherst Subaru 49 80 20 90 70 0
#15 Ira Subaru Manchester 49 80 20 90 70 0
#16 North Reading Subaru 48 80 20 90 65 0
#17 Planet Subaru 48 80 20 90 65 0
#18 AutoFair Subaru 48 80 20 90 65 0
#19 North End Subaru 48 80 20 90 65 0
#20 Exeter Subaru 48 80 20 90 65 0
#21 Mastria Auto Group 48 60 85 75 0 0
#22 Long Subaru 48 80 20 90 65 0
#23 Subaru of New England 47 80 20 90 55 0
#24 Ira Subaru 44 80 0 90 70 0
#25 Patrick Subaru 17 45 0 40 0 0
#26 Quirk Works Subaru 17 45 0 40 0 0
#27 Subaru of Wakefield 17 45 0 40 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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