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THE AI VISIBILITY INDEX

GM Minneapolis Metro AI Visibility Index

Comparing 50 GM dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
67
Median Score
48
Average Score
48
Lowest Score
14

How to Read This Index

Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 BUICK at VALLEY SALES, INC. Buick 67 93 85 90 65 0
#2 Ryan Auto Mall Cadillac 67 93 85 90 65 0
#3 Buick at JOHNSON MOTOR SALES 67 93 85 90 65 0
#4 Lupient Buick GMC 64 93 85 90 45 0
#5 Friendly Chevrolet 64 73 85 90 70 0
#6 Cokato Motor Sales 63 73 85 90 65 0
#7 Tri Rivers Chevrolet 63 73 85 90 65 0
#8 Miller Chevrolet 63 73 85 90 65 0
#9 Johnson Motors of St. Croix Falls 63 73 85 90 65 0
#10 Matt Saxe Chevrolet 63 73 85 90 65 0
#11 Chevrolet at Harry Brown's 63 73 85 90 65 0
#12 Key Cadillac 63 93 70 90 65 0
#13 Lupient Chevrolet 63 73 85 90 65 0
#14 Ryan Chevrolet Cadillac 63 73 85 90 65 0
#15 Brau Motors 63 73 85 90 65 0
#16 Amery Chevrolet 63 73 85 90 65 0
#17 Cernohous Chevrolet 63 73 85 90 65 0
#18 Lenzen Chevrolet 63 73 85 90 65 0
#19 Merit Chevrolet Sales 63 73 85 90 65 0
#20 Kunes Valley GMC 60 73 85 90 45 0
#21 Kunes Apple Valley Buick GMC 60 73 85 90 45 0
#22 Luther Cadillac 52 80 85 75 0 0
#23 Luther John Hirsch's Cambridge Motors Chevrolet 48 60 85 75 0 0
#24 Davis Chevrolet of Delano 48 80 20 90 65 0
#25 Walser Buick GMC Roseville 48 60 85 75 0 0
#26 Quinn Motors of Ellsworth GMC Chevrolet 48 80 20 90 65 0
#27 Luther Hudson Chevrolet GMC 48 60 85 75 0 0
#28 Chevrolet of Wayzata 48 80 20 90 65 0
#29 Weelborg Chevrolet of Glencoe 48 80 20 90 65 0
#30 Chevrolet Dealer in Princeton MN 48 80 20 90 65 0
#31 Luther Brookdale Buick GMC 48 60 85 75 0 0
#32 Rosedale Chevrolet 48 60 85 75 0 0
#33 Walser Buick GMC Bloomington 48 60 85 75 0 0
#34 Cornerstone Chevrolet Stillwater 48 60 85 75 0 0
#35 Luther Brookdale Chevrolet 48 60 85 75 0 0
#36 Jeff Belzer Chevrolet 48 60 85 75 0 0
#37 Country Chevrolet 48 80 20 90 65 0
#38 Red Wing Chevrolet Sales 48 60 85 75 0 0
#39 Walser Polar Chevrolet 48 60 85 75 0 0
#40 Shakopee Chevrolet 48 60 85 75 0 0
#41 White Bear Lake Superstore Buick GMC 48 60 85 75 0 0
#42 West Metro Buick GMC 17 45 0 40 0 0
#43 Mauer Chevrolet 17 45 0 40 0 0
#44 Mauer GMC 17 45 0 40 0 0
#45 Mauer Main Chevrolet 17 45 0 40 0 0
#46 Fury GMC Forest Lake 17 45 0 40 0 0
#47 Sota Chevrolet 17 45 0 40 0 0
#48 Suburban Chevrolet 17 45 0 40 0 0
#49 Tom Kadlec Chevrolet 17 45 0 40 0 0
#50 Mauer GMC 14 30 0 40 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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