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THE AI VISIBILITY INDEX

Ford/Lincoln Seattle Metro AI Visibility Index

Comparing 46 Ford/Lincoln dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
68
Median Score
48
Average Score
42
Lowest Score
16

How to Read This Index

Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 Sunset Ford of Sumner 68 73 100 90 70 0
#2 Korum Lincoln 67 73 100 90 65 0
#3 Titus-Will Ford 66 73 92 90 70 0
#4 Sunset Kia of Auburn 64 73 85 90 70 0
#5 Titus-Will Used Cars Olympia 64 73 85 90 70 0
#6 Titus-Will Chevrolet GMC Cadillac 64 73 85 90 70 0
#7 Korum 64 73 85 90 70 0
#8 Gilchrist Chevrolet Buick GMC of Tacoma 64 73 85 90 70 0
#9 Korum Commercial Vehicle Center 64 73 85 90 70 0
#10 Titus-Will 64 73 85 90 70 0
#11 Art Gamblin Motors 63 73 85 90 65 0
#12 Jim Fugate Ford Inc 63 73 85 90 65 0
#13 Way Scarff Ford 58 75 100 90 0 0
#14 Oak Harbor Motors 54 75 85 90 0 0
#15 Bickford Ford 52 60 100 75 0 0
#16 Shelton Ford 51 60 85 90 0 0
#17 Sound Ford 49 80 20 90 70 0
#18 Pierre Ford 49 80 20 90 70 0
#19 Lakewood Ford 49 75 65 90 0 0
#20 Pierre Ford of Lynnwood 49 80 20 90 70 0
#21 AutoNation Ford Bellevue 49 80 20 90 70 0
#22 West Hills Ford 49 80 20 90 70 0
#23 Evergreen Ford 48 80 20 90 65 0
#24 Ford of Kirkland 48 60 85 75 0 0
#25 Evergreen Lincoln 48 80 20 90 65 0
#26 Pierre Ford of Seattle 48 80 20 90 65 0
#27 Evergreen Ford 48 80 20 90 65 0
#28 Bowen Scarff Ford 48 60 85 75 0 0
#29 Bowen Scarff Ford Commercial Truck Center 42 68 42 90 0 0
#30 Way Scarff Ford Isuzu 38 60 35 90 0 0
#31 Mullinax Ford of Olympia 31 58 10 50 50 0
#32 Sunset Cars of Auburn 20 60 0 40 0 0
#33 Dwayne Lane's Chrysler Dodge Jeep Ram 18 53 0 40 0 0
#34 Dwayne Lane's Auto Family 18 53 0 40 0 0
#35 Port Orchard Ford 17 45 0 40 0 0
#36 Cars R Us 17 45 0 40 0 0
#37 Sound National Lending 17 45 0 40 0 0
#38 Liberty Bay Auto 17 45 0 40 0 0
#39 Bickford Motors, Inc. 17 45 0 40 0 0
#40 Wheels & Deals 17 45 0 40 0 0
#41 Kendall Ford of Marysville 17 45 0 40 0 0
#42 Lakeside Auto 17 45 0 40 0 0
#43 Checkered Flag Motors 17 45 0 40 0 0
#45 Olympia Auto Mall 16 30 0 50 0 0
#46 Harris Ford 16 30 0 50 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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