Rooftop Signal

AI Visibility for Dealers

CDJR Portland Metro AI Visibility Index

Comparing 15 CDJR dealerships on how well AI models can discover and recommend them

Last updated: 2026-03-04

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Highest Score
64
Median Score
48
Average Score
40
Lowest Score
16

How to Read This Index

🟢 Green (75-100)

Strong AI visibility — AI models can easily discover and accurately represent this dealer

🟡 Yellow (50-74)

Moderate visibility — some information is accessible but key details may be missed

🟠 Orange (25-49)

Weak visibility — AI can find this dealer but struggles to accurately represent them

🔴 Red (0-24)

Limited visibility — significant gaps make it hard for AI to recommend this dealer

Rank Dealer Name Overall Discoverability Content Quality Technical Health Information Currency Agent Ready
#1 Dick's Chrysler Jeep Dodge Ram of Wilsonville 64 73 85 90 70 0
#2 Newberg Chrysler Dodge Jeep Ram 63 73 85 90 65 0
#3 McCord's - Dodge Chrysler Jeep Ram 58 75 100 90 0 0
#4 Wilsonville Jeep RAM 51 60 85 90 0 0
#5 Jeep at Jim Doran Auto Center 49 75 65 90 0 0
#6 Ron Tonkin Chrysler Jeep Dodge Ram FIAT 48 60 85 75 0 0
#7 Chrysler Dodge Jeep Ram 48 60 85 75 0 0
#8 Gresham Dodge 48 60 85 75 0 0
#9 Tonkin Hillsboro Chrysler Jeep Dodge RAM 48 60 85 75 0 0
#10 Time Chrysler Dodge Jeep Ram of Portland 47 80 10 90 70 0
#11 Northwest Truck and SUV 17 45 0 40 0 0
#12 Northwest Jeep Chrysler Dodge Ram 17 45 0 40 0 0
#13 Roberson Chrysler Dodge Jeep Ram 17 45 0 40 0 0
#14 Auto Outlet of Salem 17 45 0 40 0 0
#15 Jeep West 16 30 0 50 0 0

Methodology

AI visibility scores measure how well a dealership website can be discovered and understood by AI models like ChatGPT, Claude, and Perplexity. We analyze four key dimensions:

  • Discoverability: Can AI systems find your website?
  • Content Quality: Does AI understand what your dealership offers?
  • Technical Health: Does your website work well with AI systems?
  • Information Currency: Is your online information up to date?
  • Agent Readiness: Can AI assistants take actions for your customers?

Scores range from 0-100, with higher scores indicating better AI visibility. This index is updated monthly to track improvements and changes across the cohort.

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